MarketLab is a comprehensive digital marketing platform developed by E&C for automotive OEMs and aftermarket businesses. By combining a "Digital Marketing SaaS Platform + Marketing Application Services" dual-engine approach, it integrates internet technology with digital strategies to connect online and offline touchpoints, establishing a data-driven, full-cycle customer management system for vehicle manufacturers.

Leveraging the expertise of the founding team from top AI companies such as Tencent, Baidu, and SenseTime, the company was a pioneer in integrating enterprise-level large AI models into industrial practices. It successfully developed the real-time interactive product, "Cross Dimensions," based on the DeepSeek AI model. This groundbreaking product enables pre-rendering of intelligent avatars and real-time driving technology, creating immersive, interactive environments with a wide variety of virtual digital humans. This allows for the visualization of AGENT-based smart services, building a new paradigm of digital services that seamlessly blends the virtual and real worlds.

The platform has accumulated 13 software copyrights and an ISO 9000 certification system. It serves more than 100 industry-leading clients, including Qingling and SKF, with over 1,000 service cases. MarketLab provides a digital foundation for the industry, covering everything from data collection and intelligent decision-making to real-world implementation.